{"id":720,"date":"2025-12-16T13:22:04","date_gmt":"2025-12-16T10:22:04","guid":{"rendered":"https:\/\/www.grafika.com.tr\/en\/?p=720"},"modified":"2026-03-13T18:32:37","modified_gmt":"2026-03-13T15:32:37","slug":"lets-create-our-times-square","status":"publish","type":"post","link":"https:\/\/www.grafika.com.tr\/en\/2025\/12\/16\/lets-create-our-times-square\/","title":{"rendered":"Let\u2019s Create Our Times Square"},"content":{"rendered":"\n[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;0px|0px|0px|0px|false|false&#8221; custom_padding=&#8221;0px|0px|0px|0px|false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.5&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<p data-start=\"74\" data-end=\"148\"><strong data-start=\"74\" data-end=\"146\">Digital Advertising to Gain Momentum in \u0130zmir, Says Filiz Avc\u0131 Belet<\/strong><\/p>\n<p data-start=\"150\" data-end=\"659\"><strong data-start=\"150\" data-end=\"167\">\u0130zmir, Turkey<\/strong> \u2013 <strong data-start=\"170\" data-end=\"190\">Filiz Avc\u0131 Belet<\/strong>, Council Member of the Open-Air Advertising and Organization Committee of the <strong data-start=\"269\" data-end=\"313\">52nd Advertising Public Opinion Research<\/strong> at the \u0130zmir Chamber of Commerce (\u0130ZTO), stated that the digital advertising sector will make more effective use of emerging technologies starting from the new year. She noted that <strong data-start=\"495\" data-end=\"520\">AI-driven digital ads<\/strong> will become increasingly prominent in the sector, with <strong data-start=\"576\" data-end=\"604\">personalized advertising<\/strong> and <strong data-start=\"609\" data-end=\"630\">video advertising<\/strong> emerging as rising trends.<\/p>\n<p data-start=\"661\" data-end=\"980\">Belet also highlighted that \u0130zmir is making significant advances in digital advertising. She explained that for the first time in Turkey, <strong data-start=\"799\" data-end=\"816\">digital cubes<\/strong>\u2014equipped with 4 large screens measuring 5 and 2 meters each\u2014are now operating at <strong data-start=\"898\" data-end=\"933\">10 different locations in \u0130zmir<\/strong>, allowing for <strong data-start=\"948\" data-end=\"977\">3D digital advertisements<\/strong>.<\/p>\n<p data-start=\"982\" data-end=\"1489\"><strong data-start=\"982\" data-end=\"1018\">Potential for Key City Locations<\/strong><br data-start=\"1018\" data-end=\"1021\" \/>Referring to \u0130zmir\u2019s technoparks and its pool of creative young talent, Belet suggested that the city could become <strong data-start=\"1136\" data-end=\"1167\">Turkey\u2019s \u201cadvertising hub.\u201d<\/strong> She added, \u201cCentral areas such as <strong data-start=\"1202\" data-end=\"1223\">Kar\u015f\u0131yaka \u00c7ar\u015f\u0131s\u0131<\/strong> or <strong data-start=\"1227\" data-end=\"1247\">K\u0131br\u0131s \u015eehitleri<\/strong> could be equipped with large digital panels similar to Times Square. The advertising panels in the square receive approximately <strong data-start=\"1376\" data-end=\"1409\">1.5 million daily impressions<\/strong>, with advertising fees ranging from <strong data-start=\"1446\" data-end=\"1485\">$1.1 million to $4 million annually<\/strong>.\u201d<\/p>\n<p>Milliyet Ege \u2013 04.01.2022<\/p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]\n","protected":false},"excerpt":{"rendered":"<p>Filiz Avc\u0131 Belet, Assembly Member of the 52nd Advertising, Public Opinion Research, Outdoor Advertising and Organization Committee of the \u0130zmir Chamber of Commerce (\u0130ZTO), stated that the digital advertising sector will use advancing technology more effectively starting from the new year. She noted that AI-based digital advertising will gain greater prominence in the industry, and that video advertising, along with personalized advertisements, will become a rising trend in the sector.<\/p>\n","protected":false},"author":1,"featured_media":734,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"<!-- wp:divi\/placeholder \/-->","_et_gb_content_width":"","footnotes":""},"categories":[30],"tags":[],"class_list":["post-720","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-about-us"],"_links":{"self":[{"href":"https:\/\/www.grafika.com.tr\/en\/wp-json\/wp\/v2\/posts\/720","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.grafika.com.tr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.grafika.com.tr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.grafika.com.tr\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.grafika.com.tr\/en\/wp-json\/wp\/v2\/comments?post=720"}],"version-history":[{"count":7,"href":"https:\/\/www.grafika.com.tr\/en\/wp-json\/wp\/v2\/posts\/720\/revisions"}],"predecessor-version":[{"id":1303,"href":"https:\/\/www.grafika.com.tr\/en\/wp-json\/wp\/v2\/posts\/720\/revisions\/1303"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.grafika.com.tr\/en\/wp-json\/wp\/v2\/media\/734"}],"wp:attachment":[{"href":"https:\/\/www.grafika.com.tr\/en\/wp-json\/wp\/v2\/media?parent=720"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.grafika.com.tr\/en\/wp-json\/wp\/v2\/categories?post=720"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.grafika.com.tr\/en\/wp-json\/wp\/v2\/tags?post=720"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}